The Danish brand that turns each bracelet into a personal journey, with links that symbolize unforgettable moments and memories.
At Maison Roca, we believe that the most valuable jewels are those that express who we are. That is why we present Shamballa Jewels, the Danish collection that has redefined contemporary jewelry with customizable bracelets built over time, reflecting life’s milestones and the people who matter most.
A story of innovation and design
Shamballa Jewels was founded in 2005 in Copenhagen by brothers Mads and Mikkel Kornerup. With a pioneering vision, they set out to create jewelry that went beyond ornamentation: customizable pieces designed to tell the story of each individual wearer. The brand’s distinctive symbol, the Shamballa star, represents a constant quest for light, balance, and harmony.

Unique jewelry for unique people
The great strength of Shamballa Jewels lies in the possibility of designing personal and one-of-a-kind bracelets. Thanks to a system of interchangeable links, each client can select the elements they wish to include, creating a tailor-made bracelet that evolves over time. This flexibility allows new symbols to be added throughout life, transforming the jewel into a living reminder of cherished achievements, experiences, and relationships.

A reminder of life’s milestones
Each added link is much more than a decorative element: it is a tangible reminder of a meaningful moment, a loved one, or a challenge overcome. In this way, every Shamballa Jewels bracelet becomes a piece filled with personal meaning, as unique as the person who wears it.

Noble materials and Danish craftsmanship
Shamballa works with 18K gold, diamonds, and natural gemstones such as sapphires, rubies, onyx, or labradorite. Each bracelet is hand-braided in Denmark with impeccable attention to detail, blending traditional craftsmanship with contemporary design.

A style with international reach
Today, Shamballa Jewels is recognized worldwide for its unmistakable aesthetics and for offering a unique experience to its clients. From international artists and collectors to lovers of exclusive jewelry, all find in Shamballa Jewels a way to express their identity and deepest values.









Shamballa Jewels at Maison Roca
At Maison Roca, we are proud to represent Shamballa Jewels at our boutique on Av. Meritxell, 18. Each piece has been carefully selected so you can discover a universe where serene luxury meets exclusive personalization. Whether you are looking for a meaningful gift or a jewel that tells your own story, Shamballa Jewels is much more than a brand: it is a lifestyle.